Jessica New, Copywriter

The Long Version

1992: Made the “honorable mention” spot by placing fourth out of five kids.

 

1992-2004: Grew up in Raleigh, NC. Wrote my first screenplay at age 8, only to tragically (luckily?) lose it to a laptop death.

 The haute couture modeled on the right was a  Little House on the Prairie  costume.

The haute couture modeled on the right was a Little House on the Prairie costume.

 

2004-2006: Middle school hits hard. Dabbled in: online forums, coding Xangas, writing fiction on LiveJournal, looking like a lost member of Hanson

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2008-2011: Attended a private high school. Discovered a passion for journalism and served as the “Publications Prefect.” Made it into the school promo video.

 This is my graduating class. I’m third from left.

This is my graduating class. I’m third from left.

 

2011: Started my freshman year at UNC-Chapel Hill in the School of Journalism.

 

2011-2013: Worked at the campus newspaper, The Daily Tar Heel. Got promoted to a senior and paid (!) writer. Wrote about all kinds of fun stuff, from administrative controversies to a professor caught smuggling cocaine from Argentina.

 

2013: Had the mid-college crisis I was confident I’d never have. Realized I needed more creative writing. Career services asked me if I’d ever thought about advertising.

 The flier from my first-ever encounter with Brandcenter.

The flier from my first-ever encounter with Brandcenter.

 

2014: Made Stockroom Star at my part-time job at Walgreens.

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Jan. 2015: Started putting my book together for my Brandcenter application.

 

May 2015: Took a job right out of undergrad at a Raleigh agency named Capstrat, working mostly on healthcare brands.

 I'm in this photo, if you can see me.

I'm in this photo, if you can see me.

 

May 26, 2015: Got into VCU Brandcenter’s copywriting track. Chili’s Grill & Bar also started following me on Twitter. Really big day.

 

July 2015: Last day at Capstrat. Said goodbye to wonderful people I’m lucky to be friends with still.

 

August 2015: Started at VCU Brandcenter.

 

June 2016: Went to NYC to intern at Sid Lee with an experience design partner.

 The Brandcenter yellow triangle followed me.

The Brandcenter yellow triangle followed me.

 

Summer 2016: Learned a ton about experience design, digital, technology, and everything in between—and how copywriting fits into all of it.

 

August 2016 - April 2017: Back to writing at Brandcenter.